Studiopress’s Mompreneur Child Theme, Great for WAHMeos!

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There’s just no excuse for mompreneurs and WAHMeos to not have their own website. I wrote about the importance of WAHMs having their own websites, and I just can’t stress it enough, especially in this day and age of the “she-conomy,” as Natalie MacNeil says (of She Takes on the World fame). Too many mom businessowners are depending on platforms like Facebook or Multiply to sell their wares, without giving much thought on building their online presence through a custom domain and self-hosted website.

Remember: Having your own website allows you to have complete control over your business, both online and offline.

Now, thanks to Studiopress, mom-business owners have a good option to consider, if they are ready to set up shop on their own home online. Mompreneurs, you can now buy a ready-to-use blog & shop theme for your online business, with MomPreneur, a child theme. This theme integrates two key elements of a mom-owned business: A blog and an e-commerce platform! Because really, these two components are all you need to establish a professional website that sells your products 24/7.

This genius combo was the brainchild of Lindsey of Pretty Darn Cute Blog Design.

“When I designed MomPreneur it was to help get small businesses up and going. 95% of emails (seriously, 95%!) I receive are from potential clients asking about e-commerce, and how they can integrate it into their website.” — Lindsey, Pretty Darn Cute Design

Lindsey researched the best e-commerce platform to use a settled on WooCommerce, a FREE shopping cart plugin that works like clockwork with the Genesis platform for WordPress (which is my preferred platform, hands down). The result is a theme that can be easily installed on your hosting plan, ready to use!

MomPreneur has 3 color options to choose from, and up to 6 column-layout options. It has a built-in blog function, too. What’s great is that you can purchase the theme as-is and use the existing, pre-made design and color options, OR you can hire a web designer (like Fancy Girl Design Studio) and request a customized version of the MomPreneur theme, using your business’s unique brand identity and color palette.

Are you a mompreneur, and do you already have your own website & e-commerce platform for your business? Why or why not? Let’s chat in the comments.

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